The e-commerce sector is growing rapidly bringing plenty of opportunities for retailers and start-ups along the way. With the many opportunities comes sharp competition in the e-commerce sector.
Every business is working towards delivering an excellent user experience to beat the competition. With e-commerce mobile app development, retailers leverage mobile apps to meet the demands of smart users.
A lot of people prefer to shop online which increases the dependency on mobile apps. Hence, businesses need to focus on features, payment methods, etc to offer a convenient shopping experience through their e-commerce portal.
To stay in the competition, every start-up or business planning to embrace e-commerce app development should be aware of the latest trends in the industry along with the e-commerce App development cost, features, etc. So, let us discover the new trends in e-commerce app development in this blog.
What are the benefits of e-commerce mobile app development for your business?
If you are thinking as to why should you opt for an e-commerce mobile app for your business, then here are some reasons that would help you understand the benefits.
Create Brand Awareness
When you approach an e-commerce app development company, it creates an app that matches your business model. It helps you enhance brand visibility. With e-commerce apps, you can offer a personalized user experience to the customers.
Constructive Marketing
Building an e-commerce app proves to be affordable and offers constructive marketing. The app not only allows you to meet your customer needs but the app helps you offer discounts and promotional offers through push notifications. Launching an e-commerce app for both iOS and Android platforms can help you reach more customers.
Seamless Data Collection
The e-commerce app collects the basic information from the users like their email IDs or details of social media accounts, contact numbers, etc. It helps e-commerce firms fetch user data from their potential as well as existing customers.
Enhanced communications
With the help of an e-commerce mobile app, you can facilitate strong and real-time communications with your clients. The app helps the customers to shop anytime and ask queries or raise complaints round the clock.
After looking at the benefits of an e-commerce mobile app for your business, let us get an idea of the features you can include in your e-commerce mobile app.
Essential Features to be included in your e-commerce app
- Simple User Interface
- Easy Registration Option
- Push Notification Feature
- Shopping Cart
- Social Integrations
- Customer Support
- Advanced Search Options
- Wishlist and Favourites Button
- Review and Feedback Option
- Multi Payment Option
What are the trends of e-commerce mobile app development in 2022?
Voice Assistants
Today, users prefer fast services with an excellent shopping experience. The voice assistant can help improve the overall user experience. Hence, they are listed among the vital trends of e-commerce app development in 2022 to offer a faster experience to the customers.
Chatbots
To build a bond with your customers, you need to have effective communication. Chatbots help offer better user engagement by helping users get a quick response to their queries. It also supports effective communication thereby enhancing brand recognition.
Geofencing
Businesses can customize their promotions according to the locations of the clients using geofencing. Geofencing is an essential tool that supports personalization. Users can receive useful notifications on the app when they reach a nearby store.
A lot of businesses use this trend to get showcase their exclusive products, and products in stock to grab customers’ attention
Wearable Apps
Wearable Apps have been gaining momentum for a while now. Integrating apps with wearables is proving to be a useful trend in the e-commerce sector.
AR & VR
VR or Virtual reality is delivering an unbelievable experience to the customers. AR allows users to connect with virtual products in the original environment. This technology offers a live image of a product on the gadget. Hence a lot of e-commerce portals like Ikea, Amazon, etc are making use of AR to help users to imagine what products are like before they decide to purchase.
How to build an e-commerce app?
Before you start with the e-commerce mobile app development process, here are steps to consider to build a successful app
- Research
- Set goals
- Select the relevant platform
- Determine the app features
- Build UI&UX design
- Create MVP
- Collect feedback
- Reiterate continuously
Cost to develop an e-commerce app
The e-commerce app development cost cannot be calculated before you plan the development procedure. The cost entirely depends on the functionality and features of the app. So, make sure you list out the necessary features to know the estimated development cost.
Try to figure out the current market and business demand. Next, determine the essential features as well as advanced features for your e-commerce app. Some of the common factors that affect the development cost are
- UI/UX or App Design
- Development Platform
- Application Size
- Advanced Features
- Basic Features
Final words
Building an e-commerce app for your retail store can be a wise decision and the best way to earn more profits. The smart customers of today prefer a website or an app offering amazing user experience and fast services. Looking at the sharp competition in the e-commerce market, it is important to launch your e-commerce app to represent your brand effectively.
A lot of e-commerce firms have increased their sales almost by 50% through robust e-commerce apps. As per the reports, e-commerce apps not just enhance sales but also offer an excellent user experience.
If you are willing to build an e-commerce app for your retail business, hire an expert mobile app development company to offer an impeccable user experience.
If you want to collaborate with a reliable tech partner then X-Byte Enterprise Solutions, a leading mobile app development company in the USA can help you build an efficient e-commerce app to scale your business. Our team of skilled app developers follow the best practices and integrate the latest trend to help your app stay in the competition. Get in touch with us to share your app requirements and get a free quote from us.